Public Relations: Case study – Saving the Oldest Olympic Sport

Background  In Strategic Sport Marketing (Shilbury, Westerbeek, Quick, Funk and Karg 2014) the authors present a case study which centres on the removal of amateur wrestling as a sport from the Olympic games. In this case study the authors suggest that the eventual survival of wrestling as a sport, in whole or in part, was … Continue reading Public Relations: Case study – Saving the Oldest Olympic Sport

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From the Archive: Professional Wrestling for Amateurs – The Final Countdown

Exams are over! Holidays have started! What a time to be alive! And so as things return to normal it seems only fitting, on the theme of closure, that we bask in the final piece of the 6 part series from the archive! I feel like there should be some Green Day playing in the background … Continue reading From the Archive: Professional Wrestling for Amateurs – The Final Countdown

From the Archive: Professional Wrestling for Amateurs – What, Culture?

Another week of preparing for the end of term has left me short on time - luckily there is still more to go back to from this original series on the misunderstood art of professional wrestling.  Previously we sat down with an actual, real life, wrestling machine – O’Shay Edwards – for a look at … Continue reading From the Archive: Professional Wrestling for Amateurs – What, Culture?

From the Archive: Professional Wrestling for Amateurs – The View From Inside

And then there were three! Past the halfway mark and ready to go again with another insightful and informative look at the world of professional wrestling. So far in this series we have identified some of the physical and mental challenges faced by the men and women who go out night after night in bars, … Continue reading From the Archive: Professional Wrestling for Amateurs – The View From Inside

From the Archive: Professional Wrestling for Amateurs – The Hard Road

Who would’ve thought that we would be back here again, eager as beavers for part 3 of our wrestling extravaganza? Well, I would’ve (because I’m contractually obligated to be here) but you are here of your own volition and I must say that is very much appreciated. In case you new to the blog, and … Continue reading From the Archive: Professional Wrestling for Amateurs – The Hard Road